Judy Ann Santos-Agoncillo is Beko’s new brand ambassador

She’s a versatile actress, an entrepreneur, a celebrity cook, a wife, and a mom to three kids. That’s quite a tall order but she manages to wear all these hats. Recently, she donned another hat. Beko, a global home appliances brand based in Europe, just announced that Judy Ann Santos-Agoncillo (more fondly called Juday) is their new brand ambassador for their “live like a pro” campaign.

“Whenever I’m offered an endorsement or ambassadorship, I study it carefully. It has to be a product or brand that I use or I will use. At naniniwala ako na Beko is a perfect fit for me, not only because they have appliances like cookers, refrigerators, and ovens but also because their values as a brand in providing [a] healthier lifestyle to Filipino families align with mine,” said Judy Ann.

Beko has been focusing on healthy living for years, raising awareness and developing products that make healthy living possible and convenient to empower the new generations to live healthier. Beko produces products that inspire a healthy lifestyle, from nutrient-saving kitchen appliances to refrigerators that preserve food better for longer. Its products save both time and effort, allowing you to put that time into yourself and your family.

Gürhan Günal, Country Manager of Beko Pilipinas Corporation, said that this is the first time that Beko has chosen a brand ambassador in the Philippines. Not only is Juday a hands-on and hardworking mother and wife to her family, but she can also ably “represent our drive and purpose, to inspire living a healthy and sustainable lifestyle”, Günal said. That is so evident in all the videos we get to see on her YouTube channel, Judy Ann’s Kitchen.

I am actually looking forward to seeing Beko kitchen appliances featured on future kitchen videos of Juday.  For more information, visit Beko’s‘ website in the Philippines or visit their Facebook page.

Over PhP 1 million in prizes and discounts up for grabs as Beko sends love this Christmas

Beko, a leading European brand that broke ground in the Philippines in 2020, is now preparing to give its customers its biggest promo yet this Christmas. A grand appliance showcase is up for grabs plus other exciting prizes, all worth PhP 1 million.

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Beko’s SteamCure Hygiene+ washing machine uses steam to loosen stains and dirt

Growing up, I already knew that hot water helped loosen stubborn stains and dirt on clothes. We did not have a washing machine then but I saw our helper pour hot water on our clothes and leave it soaking before washing them by hand. Many years later, when we already had a washing machine, we still soaked stained clothes in hot water before running them through the wash cycle.

Moms and single men and women are so lucky these days with appliances that make housework a whole lot easier. Doing the laundry with a feature-filled washing machine is one of them.

Beko recently launched its line of automatic washing machines.  Its line of Beko SteamCure Hygiene+ automatic washing machines releases steam at the bottom of the drum even before the wash cycle starts.

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Meet Beko’s eco-friendly appliances!

Beko, a leading European appliance brand, recently unveiled its eco-friendly appliances. As a global company, Beko realizes its responsibility in terms of environmental protection and sustainability. Beko also shared  a Europe-wide survey on people’s attitudes and concerns about sustainability.  The study discovered that human environmental damage is perceived as the most critical threat to a sustainable planet by all respondents, followed by the plastic issue, then infectious diseases. Extreme weather comes next, followed by natural disasters, natural resource crisis, biodiversity loss, food waste, and lastly, water stress. The survey was conducted among 1,800 people in the UK, France, Germany, Italy, Poland, and Spain.

The virtual showcase during the event was attended by Arçelik’s CEO Hakan Bulgurlu, CMO Zeynep Yalım Uzun and CCO Ragıp Balcıoğlu, and a special guest from the World Business Council for Sustainable Development, Brendan Edgerton, Circular Economy Director.

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