Watch out! The 2017 Starbucks planners are here and more than any other year, they come with a splash of colors that make them hard to resist!
It’s that time of the year again when Starbucks collectors await the Christmas collection. So I won’t delay any further and give you a sneak peek of the 2016 Starbucks Planner, Starbucks Cards (yes, there are more this year than ever before!), and Starbucks tumblers.
The first thing you need to know even before seeing the planners is that this is the first year that Starbucks is actually tying up with partners on the planners, cards and tumblers. Unlike previous years when Starbucks collectibles were exclusively Starbucks, this time the loved brand pairs up with exciting brands to make the collectibles even more, well, collectible!
The 2016 Starbucks Planners
For the first time in the history of Starbucks planners, Starbucks pairs up with Moleskine to bring the Moleskine look to all four of their planners. Moleskine is the heir and successor to legendary notebooks used by artists and thinkers like Vincent van Gogh, Pablo Picasso, Ernest Hemingway and Bruce Chatwin. The well-known Moleskine design is brought to Starbucks planners in a straightforward manner with lots of space for notes.
The paper is acid-free. That means it can last for decades without turning yellow with age. At the same time, each planner allows you to contribute to the advocacies of non-profit organizations such as Teach For the Philippines (TFP) and Philippine Educational Theater Association (PETA).
For Moleskine fans, this is definitely something exciting to look forward to and it is coming November 2, 2015.
It’s that time of the year again when Starbucks goes all out for the Christmas season and the new year!!! (Note: This will be a looooong post with lots of Starbucks goodness inside.)
The much awaited 2015 Starbucks Planners
It’s here!!! I know you are all waiting with bated breath to find out what the 2015 Starbucks planners look like. This is the 12th edition of the planners since it began. You’re getting first dibs before it comes out next week. Take your first glimpse!
|Presenting the 2015 Starbucks planners with matching Starbucks double-sided pens!|
Each planner is wrapped in a water-resistant apron cloth cover (green, black, red and brown). Just imagine that each planner cover has the exact same apron cloth that Starbucks baristas actually use. The planner also comes with a name tag bookmark, a coffee pin bookmark and a chalk pen with highlighter. One end of the pen has a chalk nib so you can write your name on the name tag bookmark to personalize it. The other end is a thick highlighter nib which smells like coffee. Really nice touch!
|My favorite of the 4 – an embroidered version of the Starbucks siren|
|World Map of the Coffee Belt|
|A page spread for memories, complete with stickers|
|Monthly summary page|
|15 coupons to make you enjoy even more Starbucks goodness|
How to get your 2015 Starbucks planner:
1. Get your Starbucks Christmas Traditions promo card from Nov. 3, 2014 to Jan. 8, 2015.
2. 18 stickers (9 Christmas beverages, 9 core handcrafted beverages) are needed to redeem one 2015 Starbucks planner.
3. A shortcut way to redeem it without filling up the promo card with stickers is through a single-purchase receipt worth PhP 7,000 of Starbucks merchandise, whole beans or VIA latte. (Note: This is a change from last year. Starting this year, you can’t get the planner via bulk purchases of gift certificates or Starbucks card load/reload.)
4. Redemption of the 2015 Starbucks planner is from Nov. 3, 2014 to March 8, 2015 at Starbucks stores within the Philippines only.
The first Starbucks Mini Card and 2 Christmas Starbucks cards
|The Starbucks Mini Card (center) beside the two 2014 Starbucks cards|
A first in the Philippines is a Starbucks mini card that has all the features of the regular-sized cards. This is a true collectible because only a limited number of such cards are going to be available. It comes with a tiny strap allowing many ways of carrying it, including as a mobile phone hanging decor. The mini card is available at a slightly higher consumable load of PhP 500 because of limited supply and the expected demand for it as a collectible. I’m sure this isn’t a problem for regular Starbucks lovers.
|Available at an initial consumable load of PhP 500|
The two regular-sized Christmas Starbucks cards feature a holiday tree and a snowman. These are similar to last year’s Christmas themed Starbucks card but redrawn in a different way.
|The two Christmas 2014 Starbucks cards, available at initial consumable load of PhP 300|
Starbucks Card Activation Promo (Nov. 3-5, 2014)
Here are the mechanics from Starbucks:
1. NOTE: This promo runs only from November 3 to 5, 2014 in all Starbucks stores in the Philippines.
2. Customers who activate a new Starbucks Card within this promo period with at least PhP 1,500 gets an additional PhP 300 load.
3. This promo applies only to newly activated Starbucks Cards (any design, including mini card). Reloaded Starbucks Cards are NOT included.
4. Customers cannot use a Starbucks Card or Gift Certificate to activate a Starbucks Card.
5. There is no limit to the number of Starbucks Cards a customer can activate.
6. The additional PhP 300 load must be loaded on the same Starbucks Card activated.
7. If a customer would like to activate a Starbucks Card with PhP 10,000, the customer should only shoulder the cost of PhP 9,700; the PhP 300 balance will be complimentary.
8. This promo cannot be availed in conjunction with other promotions.
Per DTI-FTEB SPD Permit No. 3670 Series of 2014
Starbucks Card Gift Pack (Dec. 1-3, 2014)
Do your Christmas shopping from December 1 to 3, 2014 in all Starbucks stores in the Philippines!
Starbucks cards now come in gift packs of six (6), each loaded with PhP 300 and selling at a special price of PhP 1,500 within the promo period. Each pack of 6 includes the following designs:
- Holiday Tree Card
- Snowman Card
- Philippine Eagle Card
- Cold Cups Card
- Coffee Cups Card (2 pcs)
Starbucks Cards within a gift pack cannot be sold individually or interchanged with other designs. A Starbucks Card or Gift Certificate also cannot be used to purchase a gift pack.
To load a higher amount on each Starbucks Card, the gift pack must be purchased first, then reloaded in a separate transaction. This promo cannot be availed of with other promotions or discounts. (Per DTI-FTEB SPD Permit No. 3668 Series of 2014)
Starbucks Christmas Merchandise
From November 10 to December 7, 2014, select Christmas merchandise will be featured with different offers each week. Time your Christmas shopping to take advantage of the promos and discounts.
See the table below for the different weekly promos:
Note that this promo can’t be combined with other offers or discounts and are only valid in Starbucks stores in the Philippines. (Per DTI-FTEB SPD Permit No. 3672 Series of 2014)
This year’s theme is “Coffee Perfection” and many details incorporated into the planner echo the theme.
The 4 planners feature leather covers and come in yellow, brown, magenta and black. These 4 shades were specifically chosen as they correspond to Starbucks’ coffee blends.
The yellow planner was inspired by the Blonde Willow Blend; the brown planner was inspired by the Medium Colombia Blend; and the magenta planner was inspired by the Dark Komodo Dragon Blend. These three blends are already available in the Philippines.
The black planner was inspired by the blend called Starbucks Reserve (available so far in Thailand and Singapore only) and is in limited quantity for now. The beans are exotic, rare, specially picked and roasted.
|Starbucks Reserve Coffee (screenshot from Starbucks website)|
Look at the artwork in each of the coffee blends. Then turn each planner over and carefully look at the embossed back cover. You will spot the same artwork incorporated into the back cover’s design.
Size-wise, they are about the same as last year’s. A magnetic clasp keeps the planners closed.
What are some of the new or improved features of this planner aside from the roast profiles?
* Signature bookmarks – Each planner also comes with its own signature bookmark and stands for something connected to Starbucks — a coffee bean for the yellow, a house (House Blend) for the brown, a vinta (Kape Vinta) for magenta, and the Starbucks cup for the black.
|Each colored planner with its own signature bookmark|
* QR codes – Starbucks has gone digital. On some pages with pictures depicting Starbucks stories, you will find a QR code at a corner. Scan that with a scanning app and if you are online, you will be redirected to a Starbucks video that expounds on what the printed story is all about! I can’t wait to try that one out.
|The QR code|
|How QR code looks on a story page|
* Coffee stickers – A Starbucks survey showed that most planner users love stickers so they introduced coffee stickers reflecting the blends being featured.
* Coupons, coupons and more coupons – There are now 14 coupons you can use throughout the year to get Starbucks freebies. Last year there were only 13. That’s more than one a month!
How to Get the Starbucks 2014 Planner
If you’ve collected stickers for past planners, you more or less know how this goes. But if you’re a first-time collector of Starbucks stickers for the planner, here is how:
1. Get a promo card from any Starbucks branch.
2. You will need 18 stickers this time (9 Christmas beverages, 9 core beverages), except bottled drinks.
3. Promo is from Nov. 2, 2013-January 8, 2014.
Limited Christmas Starbucks Card Collectibles
Starbucks collectors, this one’s for you!
Starbucks has come up with 2 Christmas designs for its Starbucks card. It will only be available on a very limited basis but works exactly like the classic Starbucks card. One design is a snowman in a forest on a wintry day and the other design is a golden Christmas tree against a red backdrop.
And here’s one more tip…
You get the most value if you use your Starbucks card when purchasing a beverage. Why? Because not only do you get a sticker towards the planner but you also earn a star towards a future free beverage once you accumulate the needed number of stars.
Over the years of seeing my planner-loving daughter collect her Starbucks planners, I’ve become familiar with the format. Most years, they were really targeted for the very young ones because of the artistic illustrations that covered the pages, the vivid colors, the variety of planner covers and the overall look and feel of it.
But I was pleasantly surprised when the 2013 Starbucks Planners launched with a different look. It looks like Starbucks just may get the best of both worlds (their very young fans and the young ONCE) because next year’s planners have some pretty cool features.
Here are some of the 2013 planner’s neat items that make it a collectible for the yuppie, the teeners and even prime time women like me:
* So much more room to write!!! The planners look more like the executive planners available, with lots of lines and more writing space. There are no artsy designs to cover pages. Each planner page looks more elegant, professional, and more practical for really jotting down stuff.
* Embossed leather covers in white, green and black – I found this year’s planner covers to be classier than the past ones, featuring a vertical embossed panel of what looks like stylized parols (Christmas Philippine lanterns)
* Post-it notes scattered throughout the pages that you can give out to special people.
* Postcards – Every few months you’ll find a postcard stuck to the planner page that you can send off as well to someone special.
To start collecting stickers for the planner, get a Starbucks Christmas traditions planner promo card )you have till Jan. 8, 2013 to do so). You’ll need seventeen (17) stickers all in all to be able to get the 2013 Starbucks Planner: nine (9) Christmas beverages plus eight (8) core beverages, except bottled drinks. One beverage gets you one sticker.
As part of the usual Starbucks tradition, every redeemed Starbucks Philippines 2013 Planner means a donation for the children of SparkHope – an early childhood care and development program in partnership with UNICEF.
Starbucks has once again leveled up its planner offerings. In 2011, it came up with 3 variants but for 2012, not only have they increased that to 5 variants but they have adapted a green theme – Starbucks Shared Planet theme. Each planner was prepared in a facility that is Forest Stewardship Council (FSC-certified). The FSC is a non-profit organization established to promote responsible management over the world’s forests. According to Love Fernandez, Starbucks’ assistant marketing manager, about 70% of the paper in their planners are recycled paper.
Each planner is named after a type of wood ranging from the light to the dark kind : poplar, bamboo, cherry, spruce and oak.
The planner is now smaller than those of past years (ladies, these will fit more easily in our bags!). And like the moleskine notebooks, a band keeps the planner closed. The hard covers are made of engineered wood that comes in the shade of wood it is named after.
What I love about these planners is that they come with burlap pouches and there are pockets inside to hold more of your stuff including a mobile phone. These burlap pouches have the same color as the planner’s spine.
|That’s my phone in one of 2 pockets inside the burlap pouch.|
The pouches are reusable even without the planner and can be snapped shut because it has a button with the Starbucks seal on it. Cool!
Aside from the weekday pages, there is now a monthly calendar view so you can see all your appointments for the month at a glance.
Of course there are still the traditional coupons (you get 9!) that can be redeemed at any Starbucks outlet but besides that, you get a bookmark as well.
Start accumulating stickers beginning Nov. 3, 2011 to January 8, 2012. It’s even much easier now to get it! There are now 2 ways to get your favorite planner. Aside from the customary 17 stickers (9 Christmas beverages + 8 core beverages except bottled drinks), there is a second option for those who do not care for the Christmas beverages. Just collect 23 stickers of core beverages except bottled drinks and you also get a planner!
As always, your support of Starbucks planners also supports SparkHope, a giving-back-to-the community programme that allows each Starbucks store in the Philippines to adopt a barangay and provide for early childhood care and stimulation for children below six years old in that barangay.
Starbucks was one of those who took planners out of the business mold. Now on its 8th year into the planner tradition, Starbucks has come out with three variants. Each of these variants represents something familiar that you find in each Starbucks store: Maroon Velvet Fabric (their familiar lounge chairs), Cool Clean Stainless Steel (interiors) and Stained Dark Wood Panels.
Being Starbucks coffee drinkers, my kids and I like the way the Starbucks planner incorporates coupons for free drinks on certain dates of the year, plus discount coupons for other yuppie outlets that they can use throughout the year. These coupons alone represent savings for my kids who save up for these services or items with their limited school allowances. But, as my eldest girl once said, there is something about the way Starbucks planners look and how the sections are presented, that suit her active lifestyle very much. In a way, it has also become a fashion statement when seen carrying the planner around as well.
Since November 3, Starbucks patrons could get a Starbucks Christmas traditions planner promo card. With every Starbucks beverage purchased, one is entitled to a sticker to be placed on the card. It only takes seventeen (17) stickers to be able to bring home the planner of one’s choice. Nine (9) of the stickers must be Christmas beverage favorites (any of the following): Peppermint Mocha, Praline Mocha and Toffee Nut Latte. The other eight (8) stickers are for any of the core beverages. Buying a Starbucks VIA Ready Brew 3-pack booklet also entitles you to one (1) sticker while the Starbucks VIA Ready Brew box of 12 earns you two (2) stickers.
When one finally gets the Starbucks 2011 Planner, you are also helping Starbucks realize its dream to help its flagship program for early childhood care and development in partnership with UNICEF — SparkHope. Each redemption of the planner represents a donation to SparkHope.
If you’re a Starbucks coffee lover, then remember to have your sticker placed on your promo card. And once filled, redeem the planner for yourself, a family member or a friend. You not only get a wonderful Starbucks gift but you also just helped make a contribution to SparkHope.
Have a wonderful, Starbucks-y Christmas ahead!