Perla laundry soap is baaaaaack!!!
It just quietly disappeared for some time from grocery shelves some years ago but Perla is really back! We were invited to an intimate lunch by the Perla team. Honestly, I thought it was Procter & Gamble (P&G). What a surprise to find out that Perla’s brand is now under new management – Valiant-McKenzie. Apparently, some years back, P&G decided to realign its brands. It sold off or exited some of these, including overseas labels like Perla, which was sold only in the Philippines. Valiant-McKenzie bought all rights to the brand, as well as its production facilities from P&G. Thank goodness they did!