Mondelez Philippines ‘glocalizes’ products to bring delicious moments of joy

If you think you have never heard of Mondelez Philippines, try this…

Tang, Eden Cheese, Oreo, Cheez Whiz, Toblerone, Cadbury Dairy Milk, Halls, and Tiger Energy Biscuits.

Now is that more familiar? Thought so. What was formerly a snack company known as Kraft Foods is now Mondelez Philippines. 🙂

Whether you snack on sandwiches or love chocolates and flavored bites, or whether you drink tangy and refreshing drinks, Mondelez has got it. And now, they are putting to good use their global snack-making expertise while getting the best of local flavors and incorporating these into their products.

“Glocal” (from the words ‘global’ and ‘local’) is what you get when a global snacking company, that has been in the country for the last 52 years, leverages these 2 strengths.

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