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Sharp (Phils.) Corp. stays 30 years in the Philippines through thick and thin

2011 marks 30 years of Sharp’s presence in the Philippines. Wow, have they really been here that long?

Come to think of it, Sharp has been a part of my growing up years. At some point of time in my life, we’ve had a Sharp television set, washing machine, and karaoke. Not to mention several Sharp calculators!

At a recent media event held at Makati Shangri-la, we were able to listen to several of Sharp’s Japanese executives, including Sharp (Phils.) Corp.’s President and GM, Mr. Juntaro Shimamoto, who took us through Sharp’s history in terms of electronic offerings as well as where they are going in the future.

Sharp products over the years

Sharp Phils. executives
Some stuff that I found very interesting during the event were Sharp’s ‘green’ endeavors built into their products. Their poly-crystalline silicon (PSC) solar panels are now in use at a Cepalco-operated farm in Cagayan, the first solar farm in the country. Appliances like their air purifiers, ion generators, airconditioners and refs are incorporated with Plasmacluster Ion Technology that suppresses harmful airborne elements to promote a clean, indoor environment. 
This I like because our family always has allergic rhinitis attacks from dust and pollen and our home always has to have air purifiers and ionizers to help catch these.
Plasmacluster technology

They’ll soon be introducing into the market the largest LCD TV (all 70 inches of it), the Quattron 735 series.

A sneak peek of the 70-inch LCD TV

And an innovation to the washing machine is what they call the Eco Drum (or hole-less technology). The old technology where the drum had holes was flawed. It allowed black mold in the holes to contaminate and stain clothes. The new, hole-less drum prevents this from happening and comes with a wider tub so you can wash more clothes in one cycle.

Drew Arellano talks about the hole-less drum
Sharp’s executives, throughout their presentations, kept mentioning “Koten”, their trademark marketing strategy. Koten, which means “individual exhibit” is a once a year convention where all Sharp’s products are introduced to the public in a fun and easy way, assisted by Sharp’s team. Families and individuals can walk around their exhibits and see the actual appliances, inspect them, and get further information from the staff. They said they have seen sales of 150% of monthly sales achieved in just 3 days using the Koten strategy.
What’s reassuring for many of us is the statement directly from Sharp’s top management that they are here to stay in the Philippines – through thick and thin. 
It will be exciting to watch and see what Sharp (Phils.) Corp.’s 2012 offerings will look like.
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HiSense Launches Bluetooth Headsets

Despite the ordinance in some cities in the Metro banning the use of mobile phones while driving, I can still see so many people using their mobile phoes while on the road.

That is just one of the risks and inconveniences that bluetooth headsets are addressing. Hands-free mobile phone conversations reduce the risk of car accidents as you can keep your eyes on the road and both your hands on the steering wheel while talking.

But other than that, there are other advantages of using bluetooth headsets. You never have to miss that important call even when on a treadmill or fitness machine at the gym. For women, you could even be getting a manicure while chatting with your best friend on the phone. Or imagine yourself whipping up meals in your kitchen and still being able to talk on the phone while both hands are stirring the pan. I can think of more things you can do hands-free.

We are familiar with that other brand of Bluetooth headsets for mobile phones, Now, there’s a new line of Bluetooth headsets from HiSense, a company that started out in China in 1969 as a small radio factory but which has now grown into a multibillion-dollar global conglomerate worldwide. Their Bluetooth mobile accessories range from multipoint mono Bluetooth headsets to stereo Bluetooth headsets to solar-powered hands-free car kits and portable solar-powered chargers. Their mono headsets and car kits can actually pair up to eight mobile devices while allowing the user to connect with two phones simultaneously, even if these two are with different network carriers.

The HB200 Mini and Slim Headsets

These two slim and compact headsets feature the Multi-Point Connection, allowing the user to connect two mobile phones (even from different carriers) at the same time. A new feature of this one compared to other brands is the magnetic clip that you can use as a tie clip or, with the provided lanyard, hang it around your neck. You’ll never lose or misplace your headset. An optional ear hook is also provided. Both have 5.5 hours talk time, 150 hours standby time. SRP for both models: Php 1,950.
The HB400C Headset
This is the headset for music lovers because now you can stream your favorite music tracks in stereo sound with ease. It is wearable as a necklace, making it great for an active lifestyle. This has 6 hours of talk or play time and 160 hours standby time. SRP: Php 2,950.

The HB420S Sport
They call this the gym headset because you can answer the phone or stream music while doing your workout. It’s sweat-proof as well. The headset goes all the way around the back of the head, out of the way of your hands. This is the one I’d choose for the gym because it does away with the wires of my iPod earphones. SRP: Php 3,450.
The HB440H
I would say this is a guy kind of headset, something my boys will probably love to use. It’s stylish, hip and comfortable. Hi-Fi frequency response speakers bring clear stereo music and calls. SRP: Php 3,950.
HB650S Car Kits
Truly hands-free driving can be had with this car kit. It is echo-free and has noise reduction features that minimize background noise. It stores up to 1,000 contacts and with its Smart Text-to-Speech (TTS) feature, the caller’s name or number is automatically announced when you get an incoming call. You can charge this in 2 ways: via cigarette lighter or with the sun’s rays through its integrated solar panel. A windshield cradle and external microphone complete the car kit.
SRPs for car kits:
B600 Bluetooth hands-free – Php 2,450
HB600S Solar Bluetooth hands-free – Php 3,450
HB650 Bluetooth hands-free – Php 3,850
HB650S Solar powered Bluetooth hands-free – Php 4,850
HiSense bluetooth headsets are available at Digital Hub, Digital Walker, Astrovision, ROX, Switch, iStudio, Odyssey and Power Mac Center.